Key Takeaways
- Scenario 1633 is preorder / drop-release webhooks — not gift cards, split-ship, COD, refunds, renewals, or first paid/shipped.
- “Your preorder is allocating” is transactional. “More drops this week” is marketing. Split SIMs.
- Cap SMS per buyer per wave. A bot farm of webhooks will empty prepaid and get the SIM filtered.
- Priced by devices and SMS send volume. You use your own phone and operator SMS credit. Free is 1 / 300 / 300. Developer is 25,000 SMS per year.
- Verify HMAC. Forged inventory.release events lie about stock and burn airtime.
- REST fields live in Developer Center — not a CodeCanyon drop plugin we resell.
Summary
Scenario 1633 is ecommerce webhooks for preorder and drop release. The storefront emits an allocation event. Your worker authenticates it, then texts the buyers who actually have a unit — not the whole waitlist twice. Priced by devices and SMS send volume. You use your own phone and operator SMS credit.
If you key SMS on SKU instead of release+buyer, the second warehouse ping will re-announce a drop that already sold out.
Preorder and drop release
Map preorder.release / allocation hooks to a worker. Shopify overview · gateway webhooks. Fields: Developer Center. Industry context: GSMA.
Event map
| Shop event | SMS job | Idempotency | SIM |
|---|---|---|---|
| allocation.won | Pay / pickup window | Release + buyer | Transactional |
| allocation.lost | Optional once | Release + buyer | Transactional |
| more-drops blast | Promo | Consent + quiet hours | Promo MSISDN |
| staff login | OTP | — | Dedicated OTP phone |
One SMS per SKU wave
Shops retry. Your key is release+buyer. Idempotent send. DLR ≠ paid — DLR.
Cost
Priced by devices and SMS send volume. You use your own phone and operator SMS credit. Free: 1 device, 300 SMS lifetime, 300 contacts. Developer: 25,000 SMS per year. Paid plans uncap platform volume; devices still meter. Pricing.
Ops
Spare radio before a drop. Doze · setup.
Security
Separate shop secrets from gateway callbacks. Trust Center · OTP. Drop-hype STOP off the allocation inbox. STOP.
Checklist
- HMAC required.
- Idempotency on release+buyer.
- Waitlist losers capped once.
- OTP isolated.
- Airtime for the wave.
Next steps
Ecommerce templates · SMS API documentation.
Related product pages
Jump to the live product docs for this topic—not another long-form article.
- SMS webhook integrationInbound and status events
- transactional SMS for orders and alertsEvent-driven messages
- SMS API documentationLive endpoint reference
- device and SMS volume pricingPlans and allowances





